As a trusted business consultant, your role is to delve deep, understand thoroughly, and advise wisely.
This requires not just any questions, but the right questions – ones that reveal true insights and drive meaningful conversations.
While a vendor might ask basic, surface-level questions, a true advisor engages with smart, probing questions that uncover real needs and opportunities.
Your goal is to bridge the gap between where your client is and where they aspire to be. This process starts with understanding their unique situation through intelligent inquiry.
Select your top ten to fifteen questions and practice them until they become second nature.
Use them to take control of your sales interviews, ensuring that you lead with confidence and insight, especially when the conversation stalls.
Discover what other sales executives and leaders achieved.
Not only did our new business development soar from under 30% to over 50% of our business annually, but we also navigated pandemic-related price increases with unprecedented success, confidence, and professionalism.
Thanks to their methodology, I've successfully achieved several one-call closes. My most recent success was a deal worth $2,868 with a mid-sized MSP that needed a way to start collecting CSAT scores.
If you are seriously looking to change the landscape of your sales, I highly recommend going through the Sandler training.
Their resources and trainings help you to have more effective conversations with potential clients, without being "salesy" and instead help your clients identify their goals and areas of opportunity and finding solutions that meet their needs.
My team uses this process to become more focused, efficient, and productive. They have helped me grow professionally and personally to become a more effective manager, leader, coach, and mentor.